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Acuity Systems, Inc.

Founded in 1995, Acuity Systems, Inc. has helped business executives and sales professionals throughout more than 220 industries across the country improve their sales processes and increase company revenue and profitability.

This expert sales training and consulting firm utilizes strategic recruitment, personalized consulting, and dynamic training to provide comprehensive solutions for sales and customer service issues. Acuity Systems offers companies on-going reinforcement and support through a comprehensive combination of group classes, one-on-one training, and self-paced learning. The approach helps create incremental change and results in both better employee behavior and quicker, easier, and greater sales outcomes.

Tom Niesen, founder and CEO of Acuity Systems, Inc., works closely with business owners to create strategies designed to improve a sales force’s impact, increase revenue, and develop company cultures of accountability. Neisen understands that companies need long-term solutions and proven sales techniques for continued growth—not quick fixes, gimmicks, or fancy tricks. Before founding Acuity, he spent more than 14 years in upper management and marketing at Polaroid and Fuji Film, where he built strong sales teams and witnessed the necessity of proven processes, an energetic team, and a dynamic company culture in order to achieve success.

At Acuity Systems, Niesen blends his own experience with evaluation tools and nationally proven techniques from various training institutions, including The Sandler Sales Institute, Objective Management Group, and Extended DISC, to teach a customized brand of sales training and personal development.

Niesen has worked closely with executives from notable companies, including Tyco, Quaker Oats, Lucent, and Coldwell Banker, and he is the recipient of numerous awards. He has also been a contributing writer for the Dallas Business Journal since 2009.

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