The Marketing Zen Group
Shama (Hyder) Kabani is the President of The Marketing Zen Group, a full service web marketing agency that serves clients throughout Dallas and around the world. Shama has been dubbed “an online marketing shaman” and “a millennial master of the universe” by FastCompany.com. Her websites, TheMarketingZenGroup.com and Shama.Tv, have become high-traffic destinations for individuals and companies of all sizes seeking to learn how to successfully navigate and leverage the abundance of online marketing tools. Shama is an in-demand public speaker, and has been named, per a very popular blog, one of the 10 Most Influential and Powerful Women in Social Media based on her Alexa ranking, a tool that tracks how much traffic blogs and websites receive. Her latest honor comes from Business Week, which named Shama in their Top 25 Under 25 Entrepreneurs list.
The marketing ball game has changed. Businesses don’t just seek out customers; customers now aggressively research and seek out businesses. And more and more of them do so using search engines and other emerging technologies. The Marketing Zen Group works with each of its clients to take a comprehensive look at their current online presence and then develop a plan to optimize that online presence and make it work smarter for their clients. They don’t just arbitrarily choose online tools. Instead they first look at your company’s end goal, and then create a strategy focused on efficiently and creatively reaching that goal. The tools themselves aren’t the end; they are simply a means to the end. In other words, as Shama says, “We always put the horse before the cart.”
